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XM Studios constantly pushing boundaries

The co-founders knew they had to differentiate themselves right from the get-go. And they have succeeded.

Mindy Tan
Published Mon, Mar 25, 2019 · 09:50 PM

"WE are often labelled as crazy people because we do crazy stuff," declares Bryan Tan with a certain modicum of pride. "Sometimes the toys we make are not meant for the general public. Like S$6,000 statues that are larger than the two of us combined - who is going to buy that?"

And yet, people do. XM Studios has in fact made quite a name for itself in the field of collectible toys, no small feat given that when they started out, many doors were slammed in their faces simply because they were too small and too unknown.

Fast forward to 2019 and we are seated in the secret lair that is XM Studios' headquarters - behind dark doors that have been wrapped to look like a vault from the outside, protected by a high-tech looking alarm system and a cryptic sign that simply states "artists at work". We are surrounded by wall-to-ceiling cabinets filled with statues of every size but this is not even the full extent of the company's collection.

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