Malaysian businesses reposition to target local consumers
Shopping malls and retailers shift their focus on rejuvenation efforts as absence of overseas visitors hits their revenue
Kuala Lumpur
AFTER almost a year of closed international borders, Malaysian businesses that previously relied heavily on tourists - especially from neighbouring Singapore - to drive sales are repositioning to target local consumers.
There is a realisation that the country's rising Covid-19 infections is likely to keep overseas visitors out for a good part of 2021, especially after the recent announcement that Malaysia has entered into a state of emergency that could last until Aug 1.
KEYWORDS IN THIS ARTICLE
BT is now on Telegram!
For daily updates on weekdays and specially selected content for the weekend. Subscribe to t.me/BizTimes
Asean
Indonesia adds a pinch of chilli against the US dollar
Vietnam delays launch of new stock trading system
Singapore Management University opens new centre in Vietnam, plans three more in the region by 2030
AirAsia discloses new listing plans under RM6.8 billion units merger
Malaysia ex-PM Mahathir facing anti-graft probe in a case involving his sons
Malaysia mulls over plans for casino in Forest City as part of Johor-S’pore Special Economic Zone: sources