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Sheng Siong primed for growth as flats in new estates drive demand for supermarkets

Megan Cheah
Published Fri, Dec 1, 2023 · 05:00 AM

WHEN residents first started moving into their built-to-order (BTO) flats in Tengah, a new town in Singapore’s west, they were surprised by the lack of key amenities such as supermarkets.

The way analysts see it, the increasing supply of BTO flats could be a catalyst for supermarket operators such as Sheng Siong Group : OV8 0%.

Analysts said that new spaces put up for tender by the Housing and Development Board (HDB) will enable the supermarket chain to expand its network of stores across the island. A recent UOB Kay Hian report noted that the statutory board has put out 23,000 BTO flats this year, up 34.5 per cent from 17,100 in 2021.

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