TOPLINE
·
SUBSCRIBERS

F&N looks to increase market reach, build on growth in dairy products

Uma Devi
Published Mon, Apr 22, 2024 · 05:00 AM

SINGAPORE-LISTED beverage giant Fraser and Neave (F&N), owned by Thai billionaire businessman Charoen Sirivadhanabhakdi, has built a name for itself on the back of its array of canned soft drinks. 

While F&N already has a sizeable market share, the company “keeps on evolving and developing new products” to maintain and grow its slice of the pie, chief executive Hui Choon Kit told The Business Times in a recent interview.

“As some of F&N’s products have reached maturity or are on the decline, we need to add new products that better address consumer needs,” he said. “We are always very cognisant of what consumers want in their daily lives.” 

KEYWORDS IN THIS ARTICLE

READ MORE

BT is now on Telegram!

For daily updates on weekdays and specially selected content for the weekend. Subscribe to  t.me/BizTimes

Companies & Markets

SUPPORT SOUTH-EAST ASIA'S LEADING FINANCIAL DAILY

Get the latest coverage and full access to all BT premium content.

SUBSCRIBE NOW

Browse corporate subscription here