SUBSCRIBERS

For banking to go digital, the first steps need to begin with empathy

Use tech to resolve issues that can be anticipated by just putting themselves in customers' shoes

Published Tue, May 26, 2020 · 09:50 PM

IT SEEMS like a natural course correction with the virus outbreak. As banks have to limit physical interactions with customers, more transactions are moving online.

Banks are easily reporting surges in online transactions ranging from investments to corporate fund transfers, as the virus outbreak has made customers in part more comfortable with going digital.

But it is also an opportune time to remind banks of how service standards can be further improved for banking customers.

This improvement begins not with a fierce roll-out of technology, but with the proper design of cust…

A NEWSLETTER FOR YOU
Friday, 8.30 am
SGSME

Get updates on Singapore's SME community, along with profiles, news and tips.

KEYWORDS IN THIS ARTICLE

BT is now on Telegram!

For daily updates on weekdays and specially selected content for the weekend. Subscribe to  t.me/BizTimes

Companies & Markets

SUPPORT SOUTH-EAST ASIA'S LEADING FINANCIAL DAILY

Get the latest coverage and full access to all BT premium content.

SUBSCRIBE NOW

Browse corporate subscription here