Branded Content

How Nejla Matam-Finn uses the Samsung Galaxy Z Fold2 in her everyday life

From work to play, watch how The Fifth Collection co-founder and CEO Nejla Matam-Finn uses the new Samsung Galaxy Z Fold2

Published Sun, Nov 1, 2020 · 09:50 PM
Share this article.

Nejla Matam-Finn professes to be "old-school". The entrepreneur and co-founder of The Fifth Collection, an online platform for pre-loved luxury items, still enjoys penning down her thoughts in a notebook. "But I'll have my Samsung Galaxy Z Fold2 opened next to it so I can take notes while browsing for ideas," says the 41-year-old.

Matam-Finn loves the convenience from blending both the digital and physical realms. She owns both the first Galaxy Z Fold and the current generation.

Before the Fold2 came out, she regularly used the first for work. She could easily access her work apps - "I use Trello the most and spend a fair amount of time on Pinterest and Evernote, too" - while on the go. When the new smartphone launched, she immediately took notice of the bigger screen. As her "eyes are not what they used to be", the bigger front screen made it easier to look at her notifications or quickly fire a message to someone without unfolding it.

As a creative person, Matam-Finn loved the aesthetic upgrade. "The Galaxy Z Fold2 is now completely seamless when opened. The first, on the other hand, had a notch for the camera at the right-hand corner of the unfolded screen."

With the pandemic causing Matam-Finn to work from home more often, she has become reliant on the Fold2's multitasking ability. "I can have multiple apps open at the same time, which makes my work more efficient. For example, when I'm on a conference call, I can have my calendar open at the same time to plan my schedule accordingly."

(Related: A review of the Samsung Galaxy Z Fold2)

A NEWSLETTER FOR YOU
Friday, 2 pm
Lifestyle

Our picks of the latest dining, travel and leisure options to treat yourself.

Another feature that Matam-Finn appreciates is the new hinge system that allows the phone to be flexed between 35 and 155 degrees. It's something she regularly uses when she's gardening on the balcony as it allows her to watch videos or make a video call no matter where she is.

"Others do yoga, I garden," she laughs. "I picked it up at the end of 2019. Most weekends, you can find me outside gardening and using the Galaxy Fold 2 at the same time."

(Related: What happens when you fold and unfold the Galaxy Z Fold 200,000 times?)

Get a complimentary pair of Galaxy Buds Live when you purchase the Galaxy Z Fold2 5G today. Available at all major telcos, Samsung Experience Stores, Samsung Online Store, and selected authorized retailers. Find out more at Samsung's Galaxy Z Fold2 website.

BT is now on Telegram!

For daily updates on weekdays and specially selected content for the weekend. Subscribe to  t.me/BizTimes

Lifestyle

SUPPORT SOUTH-EAST ASIA'S LEADING FINANCIAL DAILY

Get the latest coverage and full access to all BT premium content.

SUBSCRIBE NOW

Browse corporate subscription here