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Pure-play startups on the menu for Super Apps

Published Wed, Sep 26, 2018 · 09:50 PM

Singapore

WHEN you're a standalone app offering a single service - and bleeding, the digital great white sharks can smell the blood from far away.

Such apex predators, or Super Apps, are multi-purpose mobile apps that offer multiple features - ridehailing, chat, social media, payments, games and so on - each of which would typically be available only through a standalone app.

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